The Grumblr - Monsters University Gets a Tumblr!

Here's more genius marketing from Pixar for their upcoming prequel Monsters University, about how Mike and Sulley first became friends in college. A new Tumblr blog has recently launched called "The Grumblr" that posts amusing photos and updates from the campus like it's all real. I like it. Here's one of the Instagram-like photos recently posted:

"Just a couple of hotties cooling off by the water. #yusssssssss"